Builder Sentiment Loses Ground at Start of 2026

Builder confidence weakened as affordability pressures persisted, yet lower rates, price cuts and incentives are giving buyers more leverage.

Older Owners Drive Recent Household Growth

Older owner households are driving growth and holding homes longer, while younger households enter as renters, shaping inventory, turnover and rental demand.

Why Authentic Content Will Win in 2026

Realtors are using AI to save time, but experts say posts perform best when agents add personal insight, local knowledge and an authentic voice.

30-Year Mortgage Rate Falls to 3-Year Low

Rates on 30-year mortgages fell to 6.06% this week from 6.16% last week. A year ago, the rate averaged 7.04%. Rates on 15-year fixed-rate mortgages dropping to 5.38%.