Posting on Social: Figuring Out Where to Start

Agents who successfully use social media know the best platforms for their audience. Know the purpose of each platform and make adjustments based on results.

The Next Real Estate Trend: ‘Silver Squatters’?

Middle-aged Americans, part of Generation X, say they will need to rely on family for housing help in retirement (but they haven’t told them yet!).

Builders: Q2 Remodeling Sentiment Holds Steady

Although there has been a slowdown, there is a solid demand for remodeling projects. Wealthier homeowners are paying for projects with cash rather than loans.

Working to Make Housing Affordable for All

Realtors in Florida can spread the word about the Hometown Heroes affordable housing program that offers zero-interest downpayment and closing cost assistance.