Some walls are working harder than others

Zillow’s 2026 paint color analysis found that chocolate brown and sage green may help a home show better, while ochre yellow, bright red and pale pink can turn buyers off. Agents caution that paint alone does not determine value, but bold or highly personal colors can still shape a buyer’s first rea

Florida pending sales outperform national market

Florida single-family pending sales rose 4.1% year over year in June, outperforming national and regional declines. Closed sales and prices also increased, though the monthly pending-sales total fell from May.

Simple steps can make a home listing stand out

Sellers can attract more buyer attention by highlighting a home’s unique features, keeping descriptions clear and honest, and showcasing the surrounding community.

Why more Americans are turning to co-buying to afford a home

More buyers are teaming up with friends or relatives to split the down payment, mortgage and other homeownership costs, making it easier to buy in today’s affordability-challenged market.